Tuesday, February 24, 2015

사람을 얻는 방법

행경을 보다 또 마음에 드는 문구가 제 2630호에 올라왔길래 옮겨봅니다.


사람을 얻는 방법, 세상을 얻는 방법
대학(大學)에 ‘군주가 재물을 모으면 백성은 흩어지고
재물을 흩어 놓으면 백성이 모인다’고 했다.
백성을 고객으로 바꾸어 해석하면 마케팅 격언이 된다.
기업이 고객에게 이익을 많이 취하면 고객은 도망가고,
이익을 덜 취하면 고객은 찾아오게 된다.


- 김근배, ‘끌리는 컨셉의 법칙’에서



촌철활인 : 한치의 혀로 사람을 살린다!
마케팅과 기업을 넘어 인간관계를 비롯한
모든 세상사에 적용되는 진리라 할 수 있습니다.
먼저 주고 많이 주면 사람을 얻을 수 있고,
사람을 얻으면 세상을 얻을 수 있습니다.
적게 주고 많이 탐하면 사람을 잃고,
사람을 잃으면 모든 것을 잃게 됩니다.



사람을 얻는 방법을.. 사랑을 얻는 방법이라고 말장난도 해보고 싶기도 하지만, 일단은 넘어가구요...

뭐, 사업, 창업, 경영 등에 대해서 얘기하자면 한도 끝도 없지만, 모든 것은 사람이 중심이 되는 것이 맞겠지요.

창업자들이 실패를 경험하는 가장 큰 이유중 하나가 고객을 생각하지 않고 자신의 아이디어만 밀어붙이는 것이라고도 하고...

직원들이 없으면 회사에서 일할 사람이 없기에 회사가 망하기도 하고...

요즘은 이것저것 신경쓰기 피곤해서... 사람욕심 덜내고 그냥 평범하게 직장인이나 당분가 해보렵니다ㅠ

Tuesday, February 3, 2015

Resume Mistakes

I'm not a great resume writer or reviewer myself. However, if I'm looking for a new job or new opportunities, I at least pay attention to my resume, ask around for review, try to catch my typos, and try to look professional.

The other day, I happened to read a post "Hiring Managers Reveal 12 Worst Resume Mistakes" by Debra Auerbach, which was originally published in Sept, 2013. I have to say I was very shocked....

Of course an unusual resume can easily catch eyes of recruiters and can be memorable, while silly mistakes listed below will help recruiters remember your name - in a bad way.

When looking at the list, the examples are closer to "unprofessionalism" or "I-don't-need-a-job" pitch:

-  Resume was written in Klingon language from Start Trek
I have a great respect for you for your patience in learning Klingon language, and I can do a 30-second resume skim without understanding you.

- Resume was submitted from a person the company just fired
Oh yeah, I remember you. How have you been?

- Resume's "Skills" section was spelled "Skelze"
You should be going to kindergarten and elementary school, not to an office for work.

- Resume listed the candidate's objective as "To work for someone who is not an alcoholic with three DUI's like my current employer"
Where's your passion, buddy? I am looking for someone who can help me look good to my bosses, not someone who's looking to work for someone who is not an alcoholic.

- Resume included language typically seen in text messages (e.g., no capitalization and use of shortcuts like "u")
Just as above, you should be going to kindergarten and elementary school, not to an office for work. I wonder what you were receiving for essay grades in high school.

- Resume consisted of one sentence: "Hire me. I'm awesome."
I'm awesome too! Beat that!

- Resume listed the candidate's online video gaming experience leading warrior "clans," suggesting this passed for leadership experience
Eh... Oh-Kay?

- Resume included pictures of the candidate from baby photos to adulthood
I hope you didn't include a picture from a bar with a bottle of beer in one hand and a middle finger sticking out on the other hand for your adulthood pictures.

- Resume was a music video
Hard stop after 30 seconds!

- Resume didn't include the candidate's name
Wonder if it included anything else... like phone number, email, etc.

- On the job application, where it asks for your job title with a previous employer, the applicant wrote "Mr."
What an id10t. It asks for the job title, not for your salutation.

- Resume included time spent in jail for assaulting a former boss
I don't want to get assaulted by my employee, so no thanks.

Further down, the most common resume mistakes that may lead recruiters to automatically dismiss a candidate are:
  • Résumés that have typos - 58 percent
  • Résumés that are generic and don't seem personalized for the position - 36 percent
  • Résumés that don't include a list of skills - 35 percent
  • Résumés that copied a large amount of wording from the job posting - 32 percent
  • Résumés that have an inappropriate email address - 31 percent
  • Résumés that don't include exact dates of employment - 27 percent
  • Résumés printed on decorative paper - 22 percent
  • Résumés that include a photo - 13 percent

I seriously wonder why people include a photo or use resume on an unprofessional piece of paper junk. It seems that the economy is getting better, creating many jobs out there, so I wish even people with above "skills" to screw up the resume can get jobs...